What's the news?
SEAT will kick off its 'Open Week' on the 11th of July and is planning to entice Irish car buyers into its showrooms with a raft of special offers. The nicest-sounding one is not a complimentary sunroof nor velour floor mats, it's a two-night stay for two in the Wineport Lodge in Westmeath, with a bottle of champagne on arrival and a spa gift card. That's all worth €500 and it's going to be given to everyone who orders a 162 SEAT next week.
SEAT is backing up the glamour of that with some serious financial incentives. You can get a €2,500 trade-in bonus against any new Leon model, and there's zero per cent finance available on certain Leon and Ibiza models.
Three-year warranty and roadside assistance are also available as standard across the range. The Leon SE Select 1.2 TSI petrol and 1.6 TDI diesel both come with 17-inch alloy wheels, rear view camera and full LEDs as standard, along with a free three-year service plan for €299 a month. The Ibiza is available on a PCP from as little as €159 a month.
Anything else?
SEAT's also flagging up the investment made by its dealers in new-look showrooms and the fact that the Ateca SUV will arrive in August, priced from €24,750.